Who We Are
“They knew that success comes only to those who lead the life of endeavor.” – Teddy Roosevelt, Sept. 2, 1901
By embracing a philosophy of proactive engagement and content generation, we control the narrative, shape the media cycle and strengthen your brand. Whether you’re in private enterprise or public life, the tools and tactics needed to develop and execute a robust communications strategy are the same. From Members of Congress to advocacy groups, Fortune 500 companies to entertainers, today’s media environment necessitates a communications approach that maintains a “campaign-like” sense of urgency and agility.
Endeavor’s advantage is that unlike many others in this space, our approach is built on broader exposure beyond the same media properties our competition focuses on almost exclusively. Our strategy is built on the idea of attacking new and different media outlets that aren’t always at the forefront of your industry’s minds. The unique thing about our backyard of Washington D.C. is that every media outlet in the world has a presence here. From national publications like the Washington Post and USA Today to radio entities such as NPR, online outlets such as Vox, Huffington Post, Buzzfeed and TV networks like ABC, CBS, NBC, CNN and Fox News. Our reach is broad, diverse and not limited to any specific geographic location or genre.
We are committed to being a tireless advocate for your brand and we are confident you will love working with our team. Sound too good to be true? It’s not, contact us to find out how Endeavor can show you what your communications strategy is missing.
The most important thing about working with Endeavor is understanding that we believe in working with people who see this as a two-way, long- term investment. Loyalty is an essential element of any relationship. Without it, this relationship isn’t sustainable. Our goal is to create a structure and plan that is realistic for you, both professionally and financially. Our expectation is that as you grow and succeed, so will our relationship. Simply put, if we succeed, you succeed and vice-versa.
After spending almost a decade working on political campaigns and in Congress, Kurt Bardella launched Endeavor Strategies in 2013. Kurt’s observation was that the aggressive communications philosophy and approach utilized in the political world could be incredibly effective for a world outside of Washington D.C. It was in that spirit that Endeavor was built to serve as a full-service, traditional and digital, multi-dimensional strategic communications firm. Too often, many operations and organizations separate their communications operation. The reality is you do not need five different entities performing separate functions that all fall under the umbrella of communications. From media opportunities, content creation, design, website, social-digital media strategy, etc. Endeavor is a true, 21st Century, full-service, consolidated communications operation.
The point is we want to be more than just a publicist that fields interview requests. Our goal is to be a key member of your overall strategic team that interfaces with your label, management, agent, tour support, etc. to create the most value in as many ways as possible. Endeavor’s communications philosophy is the “Weaponization of Communications.” The reality of today’s 24/7 media cycle is that there are limitless opportunities to create content and achieve a higher threshold of media awareness. By embracing a philosophy of proactive engagement and content generation, we control the narrative, shape the media cycle and grow your exposure.